Stick to only a couple design elements and use those consistently from graphic to graphic. Here are a few things to consider when creating your social media template in Illustrator: Keep them simpleīecause these graphics need to be pretty versatile, the simpler the better. The key to this step is finding the perfect balance of never-changing elements and ever-changing elements within your social media template. Your social media graphics need to be flexible enough to accommodate different information, photos, and text, while still having distinguishing design elements that are carried between each graphic. You’ll never need to recreate a brand new social media graphic again!īefore you start creating your social media templates in Illustrator, you need to first design the overall layout of your images. Setting up these social media templates is super easy to do in Adobe Illustrator, so making several is totally worth it! Just follow the three simple steps below and save your future-self hours of time. I personally have a template for my blog post graphics, a template for my infographics, a template for my color palette posts and a template for my quote graphics.
This ensures you can’t accidentally save over or screw up your original template so that you can use it over and over again.įor some of you, it may make sense to create several different social media templates for each type of post you publish. One of my favorite time-saving Illustrator features is the ability to save a file as an Illustrator Template, rather than just your typical Illustrator file. I use it for literally EVERYTHING and social media graphics are no exception. If you’ve read a post or two from me, you probably know about my love affair with Adobe Illustrator. People like and trust brands they're familiar with, so gaining this familiarity through design is crucial in gaining life long fans. As you can tell by looking at my blog post graphics, anytime you see an image with big, white paint strokes you can probably assume that it came from me! By using this social media template over and over again, my audience has learned to look out for this design in their social media feeds and therefore are more likely to click through to my blog post.
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